DS
Deepak Suhag
Expert Industries Service
📦

AI Solutions for FMCG

AI-powered demand sensing and trade promotion optimisation for consumer brands

We help FMCG manufacturers and distributors apply AI to demand forecasting, trade promotion effectiveness, and retail execution — built for high-SKU, high-velocity portfolios.

10+Years building AI
50+Projects delivered
98%Client satisfaction
72hAvg. first response
Why work with us

What you get

Every engagement is designed around clear business outcomes — not just technical deliverables.

📈

Demand Sensing

Combine POS, weather and market signals for SKU-level forecasts that beat traditional statistical models.

🏷️

Trade Promotion Optimisation

AI models that predict promotion ROI and recommend spend allocation across retailers.

🚚

Distribution & Route AI

Optimise secondary sales routes and van-load planning to cut distribution cost.

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Retail Execution Analytics

Computer vision for shelf-share and planogram compliance from field photos.

Why Deepak Suhag

Built Different. Delivered Different.

We are not a big-4 consulting firm with layers of juniors — we are senior practitioners who have built and shipped real systems at scale.

🏆

10+ Years of Production AI

We have shipped AI systems used by millions — not slide decks, but deployed, monitored production code.

🎯

Results-Driven, Not Hours-Driven

We measure success by your business outcomes: reduced costs, more revenue, faster operations.

🔬

Deep Technical Depth

Senior engineers across ML, backend, cloud, and data — no generalists who dabble, only specialists who ship.

🤝

Radical Transparency

We tell you when AI is not the right answer. Our goal is your success — not our revenue.

Our Approach

How we work

A battle-tested process refined across 50+ projects — fast, transparent, and built for production from day one.

01

Industry Discovery

Deep-dive into your FMCG workflows, compliance constraints, and pain points.

02

Data Assessment

Audit existing data pipelines, quality, and labelling needs for AI readiness.

03

Solution Design

Design an AI architecture tailored to FMCG regulations and operational requirements.

04

Pilot & Validate

Build a focused MVP, run it in a controlled environment, and measure real KPIs.

05

Scale & Monitor

Harden, deploy, and monitor the system — with ongoing optimisation and compliance reviews.

Technologies We Use

Our tech stack

We pick the best tool for the job — not the one we happen to know. Here is what powers our AI Solutions for FMCG engagements.

Demand & Forecasting

📈Prophet⬆️XGBoost🤖scikit-learn🔥Apache Spark

Retail & Field Data

👁️Computer Vision🧾POS Integrations📊Power BI
What we build

Typical projects

From rapid MVPs to enterprise-grade systems — here are the kinds of projects we tackle.

Demand sensing & forecastingTrade promotion optimisationRoute-to-market optimisationShelf compliance monitoringNew product launch modelling
Our Engagement Models

Choose how we work together

No one-size-fits-all pricing. We adapt to your project type, team size, and budget.

Most Popular
📦

Fixed-Price Project

Clearly scoped deliverables, timeline, and price. Zero surprises — you know exactly what you are paying for.

  • Detailed scope document
  • Fixed-cost proposal
  • Milestone-based payments
  • 30-day post-launch support

Ideal for: Defined projects with clear requirements

Best for Growth
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Monthly Retainer

Dedicated hours each month for ongoing development, optimisation, and strategic AI guidance.

  • Dedicated senior engineer hours
  • Weekly strategy calls
  • Priority support SLA
  • Monthly roadmap reviews

Ideal for: Growing SaaS and product companies

Enterprise
👥

Team Augmentation

Dedicated engineers embedded in your team — same timezone, same tools, same Slack.

  • Full-time dedicated engineers
  • Direct Slack/Teams access
  • Embedded sprint participation
  • Knowledge transfer sessions

Ideal for: Enterprises scaling their tech teams

FAQ

Common questions

Still have questions? Ask us directly →

Do you work with distributor/retailer data feeds?

Yes — we ingest POS, secondary sales and distributor ERP data via standard integrations.

Can this handle thousands of SKUs?

Yes — our forecasting pipelines are built for high-SKU-count, multi-region portfolios.

How do you measure promotion ROI?

We build uplift models that isolate incremental sales from baseline, tied to actual P&L impact.

Ready to start?

Let's build something
extraordinary together.

Book a free 30-minute discovery call. No sales pitch — just an honest conversation about your challenge and how we can help.

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