What you'll learn: Campaign Manager 360
Floodlight tagging, ad trafficking and cross-channel attribution — the exact skills behind clean programmatic measurement.
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Course outcomes
Every module ships with a working tool or template you keep using after class.
Set up floodlight tags correctly
Conversion tags mapped without double-counting, from day one.
Build ad trafficking structures
Campaign, placement and creative structures that scale.
Design cross-channel attribution
One measurement layer across DV360, paid social and search.
Audit and fix broken tagging setups
Diagnose and repair a live account without breaking history.
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